|
"Kemba Creative has been instrumental in branding my business. They are resourceful and imaginative. Their willingness to develop original ideas has been extremely motivational. Thanks for all that you've done!"
Alyson Britt, President, Britt Educational Consultants |
sitemap | testimonials
|
||||
| Home | About | Services | Work | Tips & Strategies | Contact | |||||
|
Logo Development and Business Identity
A strong brand is a business asset. It helps sell, protects the bottom line in a downturn and allows for premium pricing. Kemba Creative develops logos and business identity to support and promote strong brands. Step 1: Powerful Ideas Define Your Brand Identity We work with you to zero in on your target customer, how you want to be perceived and why are you unique. This information is the foundation of successful brands and, as a result, logos and business identity too. Find Your Voice Strong logos tap into emotions or express an idea. Our logo development process helps identify the most appropriate ideas to express. Step 2: Design That Works Get Noticed We use research on how people view design and are motivated by it. This information enables Kemba Creative to develop design that attracts and creates interest. Communicate Accurately People pick up subtle cues from placement, design, colors and fonts. Our designs feature industry appropriate imagery and successful visual representation of the brand. Be Consistent Consistency makes marketing more efficient, helps prospects find you and allows messaging to break through. Kemba Creative builds consistency into logo develop by ensuring it can be reproduced consistently across different media and various sizes. Step 3: Value Beyond the Logo Further Your Message Taglines provide another important way for your audience to remember you. We develop memorable, brand appropriate taglines that communicate value. Extend Your Visual Branding Kemba Creative uses both marketing and design techniques to create compelling stationery and other marketing communication vehicles, such as newsletter, fact sheet and brochure design. Stay on Course Inconsistency in the use of a company's logo can erode its selling power and value. Kemba Creative develops tailored logo usage guidelines. We also have the expertise to develop subsequent marketing materials to ensure consistent communication. Next Steps Let’s talk about your customers, your goals and how a strong business identity can bring you closer to both. You’ll gain clarity and be on the road to bigger business and more loyal customers.
|
Related Content Article How to develop a logo and visual branding that sell. Portfolio See how Midtown Bank changed it image by changing its logo. |
||||
|
copyright 2006 Kemba Creative. All rights reserved. |
sitemap | testimonials |
||||